barter association
Welcome to BarterExchangeTrade.com
Your Best B.E.T. for Bartering
Topics
Excellent links
Untitled Document

 

EFT for Wellness
Pharma Jobs
Family Coaching
Yoga
Meditation
Solar Power
Bartering
IT Service Mgt

 

 

 

 

 

 

Today's Article
12 Ways to Strengthen Your Small Business by Marnie Pehrson

1. Consider Bartering with companies that normally wouldn't buy from you. Bartering overstocked inventory that you won't be able to move, is a great way to turn it into cash. Here's an example. Let's say you have 3 older model fax machines in stock that no one wants to buy. If you were a member of a barter exchange, you could barter these for travel accommodations, airline flights, food, a Web site for your company, printing, office supplies, etc. You can also barter other products you might sell like health & beauty products and services, consulting services, used cars, medical services, etc. To find a credible barter exchange in your area, visit the National Association of Trade Exchanges.

2. Offer gifts or incentives as birthday presents to your customers, incentives for referrals, or as incentives to get clients/prospects to fill out surveys and questionnaires.

3. Strengthen your niche - If you are a desktop publisher specializing in resumes, expand into brochure and business card creation. If you sell computers, start offering a free hour of training with the purchase of a new computer.

4. Volunteer to Speak - develop an informative short speech on your computer field and volunteer to speak at your local Chamber of Commerce, clubs, churches, women's groups, etc. Once you have your presentation skills down, you might even be able to start speaking at paying seminars.

5. Advertise through groups you belong to. Put an ad in your local church directory, school newsletter, neighborhood newsletter, etc. It makes people feel good to buy within their communities.

6. Get to know other businesses that service your prospects. If you own a local sporting goods store, get to know the management of sports & fitness centers, golf courses, bowling alleys, batting cages, etc. Work out referral programs and co-marketing programs with them.

7. Send a letter and 2-3 copies of your flier to all of your clients. Let them know how much you appreciate them and how you'd like to have more clients just like them. Ask them to pass on the extra fliers to 1-2 friends.

8. Remind existing clients of all your products/services. If you offer a variety of products and services your clients may only know you offer the one service they use. Send out a flyer and let them know everything you do. Existing customers are already sold on you, so make sure they know to come to you with their needs!

9. Brainstorm. What do you offer that the competition doesn't? A guarantee? Phone support? Zone in on what you do different and better and emphasize these in your literature. Maybe even print a list of your extraordinary benefits on the back of your business card.

10. Remove the Risk for the Prospect. Use money back guarantees. Be specific.

11. Team up with other venders of similar products and services to offer turnkey solutions.

12. Create Packages. Let's say you operate a beauty shop. You could give clients a free manicure with a hair cut and perm.

http://www.ideamarketers.com/./library/article.cfm?articleid=14281
More Articles
  • For 'Barter' or for Worse, this Trade is Here to Stay! by M Bawri
    Mention barter and many people think it was something those ancients did by swapping things for food and vice versa when money wasn't around. Its time to wake up dude! You have been there, done that. You have bartered as kids. Remember those super hero comics you got for the baseball cards your pal didn't have? Well, the news is, barter as a form of business is alive and kicking, and making fa
    http://www.ezinearticles.com/
  • 12 Ways to Strengthen Your Small Business by Marnie Pehrson
    1. Consider Bartering with companies that normally wouldn't buy from you. Bartering overstocked inventory that you won't be able to move, is a great way to turn it into cash. Here's an example. Let's say you have 3 older model fax machines in stock that no one wants to buy. If you were a member of a barter exchange, you could barter these for travel accommodations, airline flights, food, a Web sit
    http://www.ideamarketers.com/
  • by None
    Newspapers are taking a big hit around the globe. They have lost nearly 5 percent of all their classified advertising, according to the World Association of Newspapers (WAN). That's front-page news for papers that rely on ads for their revenue. Their problem, say experts, is online classifieds, and the problem is a major one. Classifieds on the Internet surely are not going anywhere. On the contra
    http://www.aaarticles.com/
  • Marketing Is A Long-Term Investment by George Torok 
    Dig your well before you're thirsty is the title of a wonderful book by Harvey Mackay. It is smart advice for investing your money, Save your money before you need it, or growing your business, Market today for tomorrow.When times are tough some businesses stop marketing. They reason, 'No one is buying so why should I advertise?' The other time some businesses stop marketing is whe
    http://www.ezinearticles.com/
  • by George Torok is co-author of the national bestseller, 'Secrets of Power Marketing' Canada's first guide to personal marketing for the non-marketer. He delivers seminars & keynotes to corporations and associations across North America. You can reach him
    Dig your well before you're thirsty is the title of a wonderful book by Harvey Mackay. It is smart advice for investing your money, Save your money before you need it, or growing your business, Market today for tomorrow. When times are tough some businesses stop marketing. They reason, 'No one is buying so why should I advertise?' The other time some businesses stop marketing is
    http://www.aaarticles.com/
  • Marketing is a Long-term Investment by George Torok
    Dig your well before you're thirsty is the title of a wonderful book by Harvey Mackay. It is smart advice for investing your money, Save your money before you need it, or growing your business, Market today for tomorrow. When times are tough some businesses stop marketing. They reason, 'No one is buying so why should I advertise?' The other time some businesses stop marketing is
    http://www.aaarticles.com/
Fresh News
  • Comcast's first-quarter revenue, profit rise
    (Reuters) - Comcast Corp posted higher first-quarter revenue and net income on Tuesday as the largest U.S. cable operator gained video subscribers for the second quarter in a row.
  • Harley-Davidson posts higher-than-expected profit
    (Reuters) - Harley-Davidson Inc posted a stronger-than-expected quarterly profit on Tuesday, lifted by strong sales growth outside its core North American market, and its shares rose more than 7 percent.
  • Futures flat, but Netflix jumps in premarket
    NEW YORK (Reuters) - U.S. stock index futures were flat on Tuesday as investors found few reasons to continue buying after a five-day rally in the S&P 500, though Netflix jumped following its earnings results.
  • Lockheed boosts profit 23 percent, lifts '14 outlook
    WASHINGTON (Reuters) - Lockheed Martin Corp , the Pentagon's largest supplier, on Tuesday reported a 23 percent jump in operating profit and earnings per share in the first quarter, and raised its earnings outlook for the full year by 25 cents.
  • HK regulator reprimands, fines RBS over emerging-markets rates trades
    HONG KONG (Reuters) - Hong Kong's Securities and Futures Commission (SFC) said on Tuesday it reprimanded Royal Bank of Scotland for internal control failures, fining the bank HK million (3,800).
  • M&A talk lifts European shares, euro dips to two-week low
    LONDON (Reuters) - M&A talk in the pharmaceutical sector lifted European shares on Tuesday, but failed to support the euro, which dipped to a two-week low against the dollar as ECB policymakers renewed efforts to weaken it.
  • GM seeks court protection against ignition lawsuits
    (Reuters) - General Motors Co filed a motion in a U.S. bankruptcy court to enforce a bar on lawsuits related to ignition defects in cars sold before its 2009 bankruptcy as it fights a class action lawsuit that seeks to set aside the restriction.
  • Novartis reshapes business via deals with GSK and Lilly
    ZURICH/LONDON (Reuters) - Swiss drugmaker Novartis announced a multi-billion dollar revamp on Tuesday, swapping assets with GlaxoSmithKline and selling its animal health arm in a bid to simplify its business and increase its focus on high-margin cancer medicines.
  • Ackman, Valeant team up to bid for Allergan
    BOSTON/NEW YORK (Reuters) - Activist investor William Ackman teamed up with Canadian drugmaker Valeant Pharmaceuticals International Inc to make a joint run at buying wrinkle-treatment maker Allergan Inc, according to security filings on Monday.
More Help
Helpful Links
Helpful Links
.