barter association
Welcome to BarterExchangeTrade.com
Your Best B.E.T. for Bartering
Topics
Excellent links
Untitled Document

 

EFT for Wellness
Pharma Jobs
Family Coaching
Yoga
Meditation
Solar Power
Bartering
IT Service Mgt

 

 

 

 

 

 

Today's Article
12 Ways to Strengthen Your Small Business by Marnie Pehrson

1. Consider Bartering with companies that normally wouldn't buy from you. Bartering overstocked inventory that you won't be able to move, is a great way to turn it into cash. Here's an example. Let's say you have 3 older model fax machines in stock that no one wants to buy. If you were a member of a barter exchange, you could barter these for travel accommodations, airline flights, food, a Web site for your company, printing, office supplies, etc. You can also barter other products you might sell like health & beauty products and services, consulting services, used cars, medical services, etc. To find a credible barter exchange in your area, visit the National Association of Trade Exchanges.

2. Offer gifts or incentives as birthday presents to your customers, incentives for referrals, or as incentives to get clients/prospects to fill out surveys and questionnaires.

3. Strengthen your niche - If you are a desktop publisher specializing in resumes, expand into brochure and business card creation. If you sell computers, start offering a free hour of training with the purchase of a new computer.

4. Volunteer to Speak - develop an informative short speech on your computer field and volunteer to speak at your local Chamber of Commerce, clubs, churches, women's groups, etc. Once you have your presentation skills down, you might even be able to start speaking at paying seminars.

5. Advertise through groups you belong to. Put an ad in your local church directory, school newsletter, neighborhood newsletter, etc. It makes people feel good to buy within their communities.

6. Get to know other businesses that service your prospects. If you own a local sporting goods store, get to know the management of sports & fitness centers, golf courses, bowling alleys, batting cages, etc. Work out referral programs and co-marketing programs with them.

7. Send a letter and 2-3 copies of your flier to all of your clients. Let them know how much you appreciate them and how you'd like to have more clients just like them. Ask them to pass on the extra fliers to 1-2 friends.

8. Remind existing clients of all your products/services. If you offer a variety of products and services your clients may only know you offer the one service they use. Send out a flyer and let them know everything you do. Existing customers are already sold on you, so make sure they know to come to you with their needs!

9. Brainstorm. What do you offer that the competition doesn't? A guarantee? Phone support? Zone in on what you do different and better and emphasize these in your literature. Maybe even print a list of your extraordinary benefits on the back of your business card.

10. Remove the Risk for the Prospect. Use money back guarantees. Be specific.

11. Team up with other venders of similar products and services to offer turnkey solutions.

12. Create Packages. Let's say you operate a beauty shop. You could give clients a free manicure with a hair cut and perm.

http://www.ideamarketers.com/./library/article.cfm?articleid=14281
More Articles
  • For 'Barter' or for Worse, this Trade is Here to Stay! by M Bawri
    Mention barter and many people think it was something those ancients did by swapping things for food and vice versa when money wasn't around. Its time to wake up dude! You have been there, done that. You have bartered as kids. Remember those super hero comics you got for the baseball cards your pal didn't have? Well, the news is, barter as a form of business is alive and kicking, and making fa
    http://www.ezinearticles.com/
  • 12 Ways to Strengthen Your Small Business by Marnie Pehrson
    1. Consider Bartering with companies that normally wouldn't buy from you. Bartering overstocked inventory that you won't be able to move, is a great way to turn it into cash. Here's an example. Let's say you have 3 older model fax machines in stock that no one wants to buy. If you were a member of a barter exchange, you could barter these for travel accommodations, airline flights, food, a Web sit
    http://www.ideamarketers.com/
  • by None
    Newspapers are taking a big hit around the globe. They have lost nearly 5 percent of all their classified advertising, according to the World Association of Newspapers (WAN). That's front-page news for papers that rely on ads for their revenue. Their problem, say experts, is online classifieds, and the problem is a major one. Classifieds on the Internet surely are not going anywhere. On the contra
    http://www.aaarticles.com/
  • Marketing Is A Long-Term Investment by George Torok 
    Dig your well before you're thirsty is the title of a wonderful book by Harvey Mackay. It is smart advice for investing your money, Save your money before you need it, or growing your business, Market today for tomorrow.When times are tough some businesses stop marketing. They reason, 'No one is buying so why should I advertise?' The other time some businesses stop marketing is whe
    http://www.ezinearticles.com/
  • by George Torok is co-author of the national bestseller, 'Secrets of Power Marketing' Canada's first guide to personal marketing for the non-marketer. He delivers seminars & keynotes to corporations and associations across North America. You can reach him
    Dig your well before you're thirsty is the title of a wonderful book by Harvey Mackay. It is smart advice for investing your money, Save your money before you need it, or growing your business, Market today for tomorrow. When times are tough some businesses stop marketing. They reason, 'No one is buying so why should I advertise?' The other time some businesses stop marketing is
    http://www.aaarticles.com/
  • Marketing is a Long-term Investment by George Torok
    Dig your well before you're thirsty is the title of a wonderful book by Harvey Mackay. It is smart advice for investing your money, Save your money before you need it, or growing your business, Market today for tomorrow. When times are tough some businesses stop marketing. They reason, 'No one is buying so why should I advertise?' The other time some businesses stop marketing is
    http://www.aaarticles.com/
Fresh News
  • Disney sees operating income growth at cable networks
    LOS ANGELES (Reuters) - Walt Disney Co's cable networks are expected to record high single-digit growth in operating income and domestic affiliate revenue from fiscal 2014 through 2016, Chief Financial Officer Jay Rasulo told investors on Thursday.
  • Retailer Michaels Stores confirms payment card data breach
    (Reuters) - Michaels Stores Inc, the biggest U.S. arts and crafts retailer, on Thursday confirmed that there was a security breach at certain systems that process payment cards at its U.S. stores and that of its unit, Aaron Brothers.
  • Apache CEO, Vermont activist build alliance on climate issues
    NEW YORK (Reuters) - Steve Farris runs a billion Texas oil and gas company and turns, for advice, to a bearded Vermont environmentalist.
  • Ford, IBM to face renewed U.S. lawsuit over apartheid-era abuses
    NEW YORK (Reuters) - Ford Motor Co and IBM Corp will again have to face a U.S. lawsuit claiming they encouraged race-based human rights abuses in apartheid-era South Africa, despite a series of recent court decisions limiting the right to pursue such cases.
  • U.S. judge declines to order 'park it now' notices for GM cars
    (Reuters) - A federal judge on Thursday rejected a bid to compel General Motors Co to tell customers to stop driving millions of cars that have been recalled for defective ignition switches.
  • Exclusive: GM says recalled cars safe, but has not tested for knee-bump danger
    WASHINGTON (Reuters) - General Motors says that cars being recalled because of faulty ignition switches can be driven safely before repairs, based on more than 80 tests, but the automaker has not addressed a problem long known to potentially shut off the engine: a simple bump from a driver's knee.
  • Ex-Goldman director Gupta starts prison term on June 17
    NEW YORK (Reuters) - Former Goldman Sachs Group Inc director Rajat Gupta is expected to begin his two-year prison term on June 17 for insider trading.
  • Lululemon CEO looks beyond yoga wear for growth
    TORONTO (Reuters) - Lululemon Athletica Inc , best known for its trendy yoga wear, hopes to drive growth in coming years by expanding its range of fitness-related apparel and accelerating international plans, its newly appointed chief executive said on Thursday.
  • China's new breed of whistleblowers takes on big business
    SHANGHAI (Reuters) - Chinese lawyer Hao Junbo wants to make you rich if you're a whistleblower after a bounty. For big business in China he's a headache, part of a small but fast-growing industry built around exposing corporate wrongdoing.
More Help
Helpful Links
Helpful Links
.